LORENZO LEBRIJA is the founder and director of TryTank, the experimental lab for church growth and innovation. He was the chief development officer for the Episcopal Diocese of Los Angeles, and served as pastor at St. John’s in San Bernardino and priest associate at St. Athanasius in Los Angeles. He earned his Master of Divinity degree at the General Theological Seminary, as well as an MBA from Florida International University. He has been a frequent speaker on development, community involvement, the arts, business strategy, and marketing. He lives in Cathedral City, California.

“Church is obligated by the temporal necessity to innovate, think, revise, and revisit. In short, the church is obligated to be an organized entity that is constantly ‘trying’ new ideas. . . . This book comes out of a place of deep faith and commitment.”—The Very Rev. Ian S. Markham, Dean and President, Virginia Theological Seminary

“Lorenzo’s process encouraged us to move from insights to innovations within our community and helped us overcome the invisible barriers that kept us from trying. His process is simple, thoughtful, and faithful; and it works.”—Sean Steele, Vicar, St. Isidore Episcopal Church, Spring, Texas